Wednesday, October 30, 2019

Women Gender studies Essay Example | Topics and Well Written Essays - 1250 words

Women Gender studies - Essay Example My breakfast is often characterized by bodybuilding foods that enable me retain a masculine and handsome stance. I leave my room to get breakfast, which entails coffee, a snack and a fruit such as an apple. However, in some cases I take breakfast in a bit of rush conscious of my departure time. Being a bodybuilding boy arguably requires more time to get ready to leave than girls do. This can be attributed to the fact that my desire for a masculine heavily built body requires adequate time for eating and rigorous exercise every day. Whereas I spend significant amount of time shaping up to a heavily built muscular man, girls spend time applying makeup and dressing up to attain a feminine look. Girls’ activities can be directly linked to women in search of beauty. Adoption of such practices in search of beauty can be attributed to the community setting and expectations that have been passed on from generation to generation. Likewise, I find myself focusing more on how my body is built because the societal expectations of handsomeness is based on muscular looks. However, there has been a trending shift with gender roles and expectations almost coming to a convergence. For example, every now and then we see some men visiting salons and using a wide variety of products whereas women are also spending more time jogging to keep strong and fit. In the past men, used only the basic products such as skin oil as opposed to this days where men plait their hair, use hair products among other cosmetics. I am not surprised that part of my shopping as a man involves manicure and pedicure products albeit sparingly. Societal expectations for men to have well built bodies have arguably caused an equal amount of trouble. Purchase and use of steroids and other muscle enhancing drugs is on the rise. Likewise, slimming products and programs have taken toll on the modern woman in bid to stay within societal expectations. For example,

Monday, October 28, 2019

Intro University Studies Syllabus Essay Example for Free

Intro University Studies Syllabus Essay The essential information, skills, tools, and techniques necessary for academic success and personal effectiveness at University of Phoenix are introduced in this course. The course develops and applies practical knowledge and skills immediately relevant to first-year university students. Course topics include goal setting and working with personal motivation, understanding and using university resources, developing efficient study habits, making the most of personal learning styles, and how best to manage time and reduce personal stress levels. Policies Faculty and students/learners will be held responsible for understanding and adhering to all policies contained within the following two documents: University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the Course Materials forum. University policies are subject to change. Be sure to read the policies at the beginning of each class. Policies may be slightly different depending on the modality in which you attend class. If you have recently changed modalities, read the policies governing your current class modality. Course Materials Gardner, J. N. , Jewler, A. J. , Barefoot, B. O. (2011). Your college experience: Strategies for success (9th ed. ). Boston, MA: Bedford/St. Martin’s. All electronic materials are available on the student website. Week One: Academic Success Details Due Points Objectives 1. 1 Differentiate between academic and casual communication. 1. 2 Identify university resources required for student success. Reading Read Ch. 1 of Your College Experience. Reading Read the â€Å"Choosing the Best Way to Communicate with Your Audience† section in Ch. 10 of Your College Experience. Participation/ Discussion Questions. Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation University of Phoenix Resources Watch the â€Å"Center for Writing Excellence (CWE)† video on the student website. View the Microsoft ® PowerPoint ® presentation, Center for Mathematics Excellence, on the student website. Access the Toolwire ® Learnscape: Finding. Information at the University Library by clicking the link located on the student website. Complete the Learnscape activities. Post completed assessment page to the thread in the Main Forum for participation credit. Activities and Preparation Communication Watch the information presentation, Academic vs. Casual Written Communication, located on the student website. Activities and Preparation MyFoundations Lab Click the MyFoundationsLab link on the student website. Click the Browser Check link to ensure you can access materials. Click the Take a Tour link for an orientation to MyFoundationsLab. Activities and Preparation Punctuation. Take the Skills Check for Punctuation, Mechanics, and Spelling. Access the following components in MyFoundationsLab: Writing: Punctuation, Mechanics, and Spelling Commas Final Punctuation Complete the following activities for each unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Individual Communication Styles Resource: Academic vs. Casual Written Communication information presentation Complete Appendix A located on the student website. Day 7 Sunday 70 Week Two: Personal Responsibility Details Due Points Objectives. 2 2. 1 Recognize the importance of personal responsibility. 2. 2 Evaluate goals using SMART criteria. Reading Read Ch. 2 of Your College Experience. Reading Read the following sections in Ch. 16 of Your College Experience: â€Å"Managing Stress† â€Å"Mental Health† Participation/ Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation Ethical Lens Inventory Complete the Ethical Lens Inventory located on the student website. Note: The Ethical Lens Inventory will be used in Individual Assignments in Weeks Six and Nine. Activities and Preparation Punctuation Access the following components in MyFoundationsLab: Writing: Punctuation, Mechanics, and Spelling Quotation Marks Other Punctuation Apostrophes Complete the following activities for each unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Individual Goal Evaluation Resource: Appendix B Read Appendix C located on the student website. Choose five of the scenarios. Evaluate the goal action plan included with each of the chosen scenarios. Complete Appendix D located on the student website for the chosen scenarios. Day 7 Sunday 70 Week Three: Collaboration Details Due Points Objectives 3 3. 1 Describe methods of collaboration. 3. 2 Describe various learning styles. Reading Read Ch. 3 of Your College Experience. Reading Read Ch. 4 of Your College Experience. Reading Read the â€Å"How Collaboration Fosters Critical Thinking† section in Ch. 5 of Your College Experience. Reading Read the following sections in Ch. 15 of Your College Experience: â€Å"Confessions of a College Student† â€Å"Understanding Diversity and the Source of Our Beliefs† â€Å"Forms of Diversity† â€Å"Discrimination, Prejudice, and Insensitivity on College Campuses† â€Å"Challenging Yourself to Experience Diversity† Participation / Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation Attitudes and Learning Complete the Emotional Intelligence Questionnaire in the â€Å"Assessing Your Emotional Intelligence† section in Ch. 3 of the text. Complete the Multiple Intelligences Inventory in the â€Å"Multiple Intelligences† section in Ch. 4 of the text. Activities and Preparation Mechanics Access the following components in MyFoundationsLab: Writing: Punctuation, Mechanics, and Spelling Abbreviations and Numbers Capitalization. Complete the following activities for each unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Activities and Preparation Sentence Skills Take the Skills Check for Sentence Skills. Access the following components in MyFoundationsLab: Writing: Sentence Skills Sentence Structure Fragments Run-ons Complete the following activities for each unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Individual Collaboration Resources: Emotional Intelligence Questionnaire and the Multiple Intelligences Inventory Complete Appendix E located on the student website. Day 7 Sunday 70 Week Four: Academic Reading Strategies Details Due Points Objectives 4 4. 1 Explain effective textbook reading. 4. 2 Recognize strategies for improving reading comprehension. Reading Read Ch. 7 of Your College Experience. Participation / Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation Reading Strategies and Media Utilization Access the Toolwire ® Learnscape: Reading Strategies and Media Utilization by clicking the link located on the student website. Complete the Learnscape activities. Post completed assessment page to the thread in the Main Forum for participation credit. Activities and Preparation Reading. Access the following components in MyFoundationsLab: Study Skills Concentrating When You Read and Study Getting the Most from Your Reading Complete the following activities for each unit: Overview Interactive Activity Self Check Activities and Preparation Spelling Access the following components in MyFoundationsLab: Writing: Punctuation, Mechanics, and Spelling Complete the following activities for the Spelling unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Individual Reading Strategies. Resources: Toolwire ® Learnscape: Reading Strategies and Media Utilization; MyFoundationsLab: Concentrating When You Read and Study; MyFoundationsLab: Getting the Most from Your Reading; Ch. 7 of the text Complete Appendix F located on the student website. Day 7 Sunday 70 Week Five: Effective Study Habits Details Due Points Objectives 5 5. 1 Identify effective study strategies and techniques. Reading Read Ch. 8 of Your College Experience. Participation / Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation Study Strategies Access the following components in MyFoundationsLab: Study Skills Rehearsal Strategies Effective Note Taking Complete the following activities for each unit: Overview Interactive Activity Self Check Activities and Preparation Writing Take the Skills Check for The Craft of Writing. Access the following components in MyFoundationsLab: Writing: The Craft of Writing Getting Started The Writing Process Prewriting Complete the following activities for each unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Individual Ethical Actions Complete the Ethics Exercises: Student Code of Conduct and Academic Integrity located on the student website. Complete Appendix G located on the student website. Day 7 Sunday 70 Week Six: Academic Writing Details Due Points Objectives 6 6. 1 Demonstrate the key elements of the writing process. Reading. Read the following sections in Ch. 10 of Your College Experience: â€Å"Confessions of a College Student† â€Å"Writing† â€Å"Using Freewriting to Discover What You Want to Say† â€Å"The Writing Process† Participation / Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation. Writing Access the following components in MyFoundationsLab: Writing: The Craft of Writing Recognizing a Paragraph The Topic Sentence Complete the following activities for each unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Individual Personal Ethics Statement: Topic Sentence and Outline Resources: Ethical Lens Inventory; Ethics Exercises; MyFoundationsLab: Recognizing a Paragraph; MyFoundationsLab: The Topic Sentence; Sample Outline in the CWE Complete Appendix H located on the student website. Create a topic sentence and informal outline for your Personal Ethics Statement due in Week Nine. Day 7 Sunday 70 Week Seven: Critical Thinking Details Due Points Objectives 7 7. 1 Identify the process of critical thinking. 7. 2 Examine ethics issues. 7. 3 Identify personal bias and emotion. Reading Read Ch. 5 of Your College Experience. Participation / Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation Writing Access the following components in MyFoundationsLab: Writing: The Craft of Writing Developing and Organizing a Paragraph Complete the following activities for the unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Activities and Preparation Personal Ethics Statement: Rough Draft Resource: Ethical Lens Inventory; Appendix H. Write a 200- to 300-word rough draft of your Personal Ethics Statement based on your topic sentence and informal outline. Include the following: Describe your ethical perspective as identified by the Ethical Lens Inventory, including your blind spot, strengths, weaknesses, and values. Define what personal ethics means to you. Explain how your personal ethics might help you determine a course of action in a situation. Note. APA formatting is not required for this assignment. Individual Critical Thinking Complete Appendix I located on the student website. Day 7 Sunday 70 Week Eight: Information Utilization. Details Due Points Objectives 8 8. 1 Perform research in the University Library. 8. 2 Evaluate sources of information. Reading Read Ch. 11 of Your College Experience. Participation / Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation Research. Review the Toolwire ® Learnscape: Finding Information at the University Library by clicking the link located in Week One on the student website. Access the Toolwire ® Learnscape: Utilizing Information from the University Library by clicking the link located on the student website. Complete the Learnscape activities. Post completed assessment page to the thread in the Main Forum for participation credit. Activities and Preparation Plagiarism Tutorial Complete the Plagiarism Guide in the Center for Writing Excellence. Activities and Preparation Writing Access the following components in MyFoundationsLab: Writing: The Craft of Writing Revising the Paragraph Editing the Paragraph Complete the following activities for each unit: Overview Animation Practice the Skills 1 Post-Test Note. If you achieved the Mastery Score on the Skills Check, you do not need to complete the activities. Activities and Preparation Personal Ethics Statement: Revision Resources: Facilitator feedback; WritePointSM Submit your paragraph to the WritePointSM reviewing service in the Center for Writing Excellence. Revise your paragraph based on your facilitator’s feedback and the WritePointSM report. Individual Reliable Sources. Resource: University Library research tutorial Locate two sources in the University Library on a topic of your choice. Complete Appendix J located on the student website. Day 7 Sunday 70 Week Nine: Communication Details Due Points Objectives 9 9. 1 Construct an academic paragraph. 9. 2 Create a short presentation. Reading Read the following sections in Ch. 10 of Your College Experience: â€Å"Speaking â€Å"Preparing a Speech† â€Å"Using Your Voice and Body Language† â€Å"The GUIDE Checklist† Reading Review the following sections in Ch. 10 of Your College Experience: â€Å"Confessions of a College Student†. â€Å"Writing† â€Å"Using Freewriting to Discover What You Want to Say† â€Å"The Writing Process† â€Å"Choosing the Best Way to Communicate with Your Audience† Participation/ Discussion Questions Participate in class discussion by posting at least two substantive messages on four of the seven days during the week. Messages must be at least 50 words. Respond to at least three of the five discussion questions. Responses must be substantive and contain 150 – 300 words. Discussion question responses will count toward participation. Ongoing four of seven days 30 Activities and Preparation Creating a Presentation. Complete the Microsoft ® PowerPoint ® tutorial on the student website. Access the Toolwire ® Learnscape: Making a Successful Presentation by clicking the link located on the student website. Complete the Learnscape activities. Post completed assessment page to the thread in the Main Forum for participation credit. Individual Personal Ethics Statement Resources: Ethical Lens Inventory; Personal Ethics Statement draft; WritePointSM report; facilitator feedback Write a 350-word reflection that defines your personal ethical viewpoint. Include what you learned through the Ethical Lens Inventory: Your preferred ethical lens. Your blind spot Your strengths and weaknesses Your values and the resultant behaviors Answer the following question: How might you use your personal ethics to determine a course of action? Day 6 Saturday 120 Individual Resources Presentation Resources: Microsoft ® PowerPoint ® tutorial; Toolwire ® Learnscape: Making a Successful Presentation Create a 5-slide Microsoft ® PowerPoint ® presentation with speaker notes on your experience in this course. Include the following: The importance of personal responsibility Upholding academic honesty Improving reading and study skills Developing writing skills Five tips for new students. Note. Oral presentations are not required for this assignment. Day 7 Sunday 50 Copyright University of Phoenix ® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft ®, Windows ®, and Windows NT ® are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation. Edited in accordance with University of Phoenix ® editorial standards and practices.

Saturday, October 26, 2019

Noras Quest for Justice Essays -- essays research papers

Nora’s Quest for Justice In Henrik Ibsen’s, A Doll’s House, Nora struggles to achieve justice and her rightful place as a woman, mother, and wife, despite the hardships and mistreatment of her husband Torvald and her father. Throughout Nora’s life, she has faced hardships in order to survive as a normal person because of the mistreatment she received from the two men in life she ever loved; her father and her husband. The mistreatment of Nora’s father and husband has caused Nora to become and be an extremely weak individual. Nora is fearful to live the way she wants to because she no longer has an identity of her own. Despite the hardships and mistreatment Nora encounters, she still has extreme hubris. She wants everyone to recognize and believe that she is living a joyous and wealthy life. In search for Nora’s rightful place as a wife, mother, and woman, she must also search for her quest for justice. â€Å"[†¦ ] When her image of herself and her domestic life is sha ttered she does what she feels she must to become a true person.† (Clurman154) Nora encounters many struggles in achieving justice and finding her rightful place in society. Throughout Nora’s life, she has been mistreated and viewed as a doll not as a human. â€Å"Nora’s father, it transpires, an irresponsible spendthrift, brought her up with no sense of social obligations or serious thought for the morrow, while her husband, finding her a delightful companion like this, did nothing to repair the omission and treated her with a playfulness of a teen not a mother.† (Beerbohm147) As a result, Nora realizes that she has been mistreated and treated unfairly. â€Å"Nora, however, protests that she has been treated unfairly in being denied the opportunity to participate in her marriage and in society as an informed adult.† (Gosse219) Torvald and Nora’s father both viewed Nora as if she could not make decisions on her own. â€Å"The transformation from her carefree days as a girl to marriage meant no more to her than a change from a small doll’s house to a larger one.† (Salome226) In the play A Doll’s Hous e, Nora is not oblivious to her mistreatment; she soon becomes very much aware of it. Nora states, â€Å"I was simply your little songbird, your doll [†¦]† (Ibsen230) Nora has never been taken seriously; not by her father and now not by her husband. They do not take her thoughts or her comments in to any considerations what so... ...shielded from all responsibilities throughout her life. â€Å"[†¦] Poor Nora, who cannot understand why a daughter has no right to spare her dying father anxiety or why a wife has no right to save her husband’s life.† (Goldman2) Nora’s quest for justice and finding her rightful place in society ends in triumph when she comes to realize that the love she had for Torvald was never really love and that the life she thought was perfect was not in the least bit perfect. â€Å"She was never happy under his roof, â€Å"only merry.† And now when she looks back, it seems to her as if she had lived like a poor person† from hand to mouth.† She had been impoverished.† (Salome230) Nora’s find act in achieving true happiness, finding herself in society and completing quest for Justice ends with the â€Å"slam of a door† to a life of mistreatment and weakness and â€Å"opens a door† to a new life of independence and true i dentity. â€Å"The woman’s eyes are opened; and instantly her doll’s dress is thrown off and her husband left staring at her helpless, bound thenceforth either to do without her or else treat her as a human being like himself fully recognizing that he is not a creature of one superior species, man.†(Shaw143)

Thursday, October 24, 2019

Cronic Hunger

People often misunderstand and misuse the word, hunger. Hunger isn’t the sound our stomach makes due to not eating for a few hours. Hunger is a disease that arises when people don’t get enough food to provide the nutrients to experience a healthy active life. Hunger is a reality and growing issue. It is not an issue that has recently began; it has been on going for years.A person at risk of going hungry has surged since the start of the recession. Most people are ignorant to the fact that hunger is present and exists only in Third world countries, and not in First world countries. This is the reason why I have donated some of my time to attempt to create a change. I decided to work with a food pantry in one of the richest Counties in California, Orange County.The Saddleback Church and its members have created this organization to end chronic hunger in their area. The organization has been such a success that not every member is a volunteer, but most are employees, that have turned their passion in helping others into a full time job. As a volunteer I was what is called, a shopper. As a shopper I would help one family at a time in their shopping needs, depending on the size of the family is the amount of food they were given. In Sociology Chronic hunger is associated with poverty and economic inequality. There are three main theoretical perspectives in sociology, structural functionalism, conflict theory, and symbolic interactionism. These theoretical perspectives all give ideas and reasons to the nature, causes, and consequences of poverty and economic inequality.The structural- functionalist perspective believes poverty occurs from institutional breakdown. Economic institutions that fail to provide the necessities to not live in poverty. It does not all rely on the scarce amount of jobs, but as well on the education of both parents and school to educate children on the participation of the workforce. Overall the structural- functionalist perspect ive agrees that economic inequality is more beneficial to society than degrading. Due to the motivation it brings some individuals to succeed, and acquire higher achievements, in both education and the workforce that will later have a high reward.The functionalist perspective also believes poverty is needed for society to function. It creates low paying jobs that are needed, farm workers, gardeners, childcare workers, and restaurant workers. If there was not  poverty in society who would do these needed low paying jobs? Then there is the conflict perspective, it believes and states that because there is conflict in society there will be poverty in society as well. If there is wealthy people there has to be poor people, it balances society out.Wealthy people are self-centered and believe they deserve to be at the high position in society that they are. They view every lower class and poverty as a needed part of society, based on inequality. Over all the conflict perspective views p overty and conflict as a need and necessity to try to fix the problem of inequality. Lastly there is, symbolic interactionist perspective, which focuses on how meanings, labels, and definitions affect and are affected by social life. Society gives meanings and labels to everything. These meanings and labels affect the labeled and often cause them consequences. Individuals labeled, poor, are stigmatized as lazy, irresponsible, ignorant, and worthless.Soon they begin to believe and lack motivation to surpass this living. Due to these symbols existing and causing consequences to people there will always be poverty in our society. Whether it is, structural-functionalist perspective, conflict perspective or symbolic interactionist the reason for how, and why poverty exists, they are all linked to chronic hunger. Chronic hunger regardless is an issue in our society, and needs to be decreased. I absolutely loved the experience I had volunteering at the Saddleback food pantry. The best part about it was seeing every family’s appreciation for not only the food they had been given, but also your individual donated time.Just like them I also valued them for having taught me to appreciate what I have more. Due to this experience I now try to remember to say grace before every meal I have. Unfortunately there were some incidents that I experienced that were shocking and saddening. A few families that I helped shop did not understand that there were other families that were also relying on this food to get through another day. They would repeatedly ask me if they could have more than the amount they were suppose to have of a certain item. I would explain to them the reasons why not, and often they would get upset with me.One family actually began to take more than they were suppose to, after I had explained to them why they couldn’t. Besides having experienced these few incidents I am absolutely glad I volunteered at The Saddleback food pantry. The grateful, a ppreciative families surpass the few unfortunate  incidents I experienced. I would without a doubt, and hesitations redo the whole process.

Wednesday, October 23, 2019

Children Of Divorced Parents Essay

The idea that children of divorced parents would be the ones who would suffer, was seen as conservative thinking and many scoffed at this notion in the 1970?s. What child would want to be part of a family that constantly fought? With the accepted idea of couples counselling a few years away many saw divorce as their only option. Because of this attitude, today there are fewer and fewer people under the age of 30 who are getting married than at any other time in history. The mistakes of the past generation are well documented and most people have a rudimentary knowledge of what divorce does to people. If not from first hand experiences than from witnessing aunt’s, uncles or cousins endure though a divorce. This has made an impact on many young people and has made them a bit wary about the institution. Their apprehension can be attributed to the rising number of people that divorced in the 1970?s and the effect it had on the attitude of their children towards marriage in the 199 0?s. The Divorce Act of 1968 [a law that allowed couples to divorce because of cruelty, adultery or if they have been living apart for three years] was seen by many people living in the 1970?s as a second chance for happiness, consequently the divorce rate nearly tripled. By 1970 the divorce rate stood at nearly 150 divorces per 100,000 persons, up from 55 divorces per 100,000 persons in 1965 (Canadian Dept of Justice). In 1985 when the Divorce Act was amended there was a spike of 25% in the divorce rate [see appendix 1]. Many people were waiting to for the changes the Canadian government was going to make to the Divorce Act. After the changes became law many people who had been waiting to officially divorce now could after only one year (Cameron 1). This spike can then be directly attributed to the amendments. By comparison the divorce rate today stands at 240 divorces per 100,000 persons and although this is a much higher number than in 1970 the divorce rate has been dropping steadily for the past 5 years, [with the exception of 1998 when it rose slightly (2.5%) over the previous year] (Canadian Dept of Justice). The wide spread belief of the early 1970?s was that children in an unhappy home would suffer and that staying in a marriage where the parental unit was always arguing and fighting a lot was not fair to the children. This led some people to walk away from their marriages at the first sign of trouble because they believed it was in the best interest for their  children. A happy mother and father, even if they were not living under the same roof was suppose to be better than a parental unit that was fighting, and there was a lot of heated debates going on in the 1970?s. Not only was the no fault Divorce Act of 1968 a new idea, but a couple of revolutions were also going on at this time as well. The sexual revolution, (with the invention of the birth control pill) and the gender revolution, (which was a struggle for equal rights for women as well as gays and lesbians) both these revolutions helped educate women and helped bond women together to issues that concerned women. But many of these ideas were far from the so-called accepted social norm of the time. Many couples could not deal with all the new changes that were going on and so a lot of couples divorced. â€Å"If divorce could make one or both parents happier, then it was likely to improve the well-being of children as well† explains American social historian Barbara Dafoe Whitehead in her book, The Divorce Culture (Driedger 1). If anyone needed a place to go to see just how fulfilling life could be outside of wedlock all they had to do was to turn on their television sets. The Mary Tyler Moore Show and Mary and Rhoda were full of single female role models, all having careers. The infamous line in the theme song of The Mary Tyler Moore Show â€Å"You?re going to make it after all†, seemed to sum up the mood of women in the 1970?s (Cameron 2). Now, the children of this generation are grown up and a very significant percentage of them are not thinking about marriage. The 1996 Census report shows just how wary young people today are about this formal institution; 67 percent of men age 25-29 have never been married compared to 35 percent in 1951 (Cameron 13). And it is not just men who are steering clear of marriage, 51 percent of women age 25-29 have not walked down the isle, where as only 21 percent of women in 1951 did not. It would seem that there are more important matters in the lives of today?s youth that are taking them away from marriage. An article written in MacLean?s magazine in May of 2000 entitled I am Single, asked a number of Canadians about being single and what their attitude is towards marriage. Christine Ryan, 22, is a first year human relations  student at Montreal?s Concordia University and has worked as a counsellor for low-income adults. She admits that she would love to, â€Å"have kids, live in a two-income household and raise [her] children with the love and affection of a mother and a father, [but] she really doubts that scenario is possible because she has seen too much infidelity, unhappiness and divorce among friends, family and through her previous job as a counsellor? (Cameron 14). Right now she is focusing on acquiring a career and then raising children by herself. † I think marriage is a fantasy, I think being able to live with someone for 50 years and not want to be with someone else along the way is a big myth† states Ryan. Another article that was published in the Toronto Star in October of 2000 it also explored this issue. In this article Marco Moniz, age 23, a musician and forklift operator was interviewed. † He says he has no desire to get married, especially since he doesn?t yet trust his intuition to choose the right women; I?m not sure being in love always measures up to a good marriage, because sometimes being in love might not be understood truly†. He also states; † Before I get married in any traditional fashion, I?d have to already be married in my heart.† (Royce-Roll) Marco and Christine are not alone with this attitude; the percentage of one-person households in Canada in 1996 was at 24.2 percent. This number has nearly doubled since 1971 when it was 13.4 percent. (Canadian Dept of Justice) Young women have learned from watching their mothers who went through a divorce and suffered financial hardships and are now making sure that they have a good job before even considering marriage. Some additional evidence for this argument is in the amount of women who are registering for university today. [See appendix 2] Compared to 1976 the amount of women enrolled in a Canadian university in 1998 has nearly doubled, up from 19,000 to 35,000 (E-STAT). York University professor Harold Minden predicts that the divorce rate for Generation X will climb to 60 or 70 per cent because, â€Å"Children havent  learned anything positive†. (Royce-Roll) Research done by Ed Spruijt and Martijn Goede, two sociology researchers in the Netherlands seem to support Harold Minden?s prediction. Ed Spruijt and Martijn Goede followed a total of 3,525 different households and analyzed data they collected from 2,517 youths aged 15 to 24. These households had a variety of family structures, single parent, step families and the traditional family unit. The results concerning single parent families were a bit shocking. â€Å"Youngsters from single-parent families and step families have more experience in the breaking up of relationships (or love pangs) than do others; in particular, they have more experience than do youngsters from stable families. With regards to relational problems, there is a significant difference in the indicators of relational well being only between the youngsters from single parent families and all the other youngsters. Youngsters from single-parent families report more conflicts with their partners (thinking of splitting up) and have more divorce experience of their own, as compared with youngsters from the other family types. Many children have grown up with out adults to model a happy marriage for them or even a marriage for them so they don?t have the skills they need to form a healthy and happy long-term relationship.’ (Goede 9) What is said here is simple, children need to witness their parents in a loving long term relationship if the children are to have a chance at developing a long term relationship of there own. ?In terms of having their own relationships, children of divorced parents, do not have a template with which to gauge their choices† (Kinsella 2). Today the mainstream opinion is that love and marriage do not necessarily go hand in hand. With the invention of the birth control pill ideas about premarital sex were altered and with the inception of Canada?s Divorce Act the phrase,† till death us do part†, has little if any meaning to a lot of people. Divorced parents have shown their children that if things get too tough they could just walk away! But young people today are looking at their parents’ relationships and at the relationships they see portrayed on television. They are wondering, what works? They are looking to their parents for advice and they have little to offer to help their children  build a long lasting bond with another human being. It seems that every couple of months there is an article in a magazine or newspaper, or a television expose’ on the effects that divorce has had on children and no one today wants to be responsible for causing any children harm. The actions of the past generation has portrayed a negative view on how a lot of people behave towards marriage, but it seems that the positive side to this situation is that this generation is better informed and wiser. The lessons of the past seem to have been learned, and not everyone is in a hurry to make the same mistakes. Symbolic interactionalist would look at the labels people are ascribed with and look at the change in attitude and relationship changes that are due to these ascribed labels. Divorce was once a very taboo subject even to talk about. People who had the misfortune of being divorced were label as an â€Å"divorce'†. With the Divorce Act of 1968 and the subsequent rise in divorces, attitudes changed and so to did the label. Divorce became a symbol of freedom, and of a second chance at happiness. Now it seems to me that divorce means financial and emotional instability. The emotional damage that children suffer when their parents divorce is well documented, and many labels have been created to describe these children. From the broken home children to the hero children and everything in between. The focus of couples who are divorcing has shifted from the couples to the children of that union. The culture that divorce created has shown children who grew up immersed in this environment [particularly women who’s parents divorced] that financial independence is very important. It is a safe guard against poverty in the case that a women finds herself separated or divorced and in need of housing, clothing, food etc. Witnessing what their mother’s went through or friends mother endured after a divorce has taught many women to seek out careers that will enable hem to have security rather than relying on a man to provide for them. Financial independence today means post-secondary education and that means a lot of time spent in school. This time spent in school pushes back the age in which young women choose to get married as is seen in the statistics provided in paragraph five. Although not all history lessons have been learned yet. Relationships require listening skills, time management, mutual respect and a commitment not only to one another but to a future together. The relationships children of divorced parents develop often fail because the skills necessary to achieved and maintain relationships were never modeled for them. The skills needed to nurture a relationship to maturity aren?t learned. The children repeat the same mistakes and divorce more often than children who grow up in a two parent family because the children only know the model of divorce. Although this model is dysfunctional, to the children of divorce it can become their accepted method of dealing with marital problems. What everyone failed to see in the 1970’s is that for children, divorce is an accumulative process. It is not just a shot to the psyche that will get better in time; there are skills that children learn from a parental unit that cannot be learned by just having one parent around. Twenty-five years later, countless surveys, opinion polls, research and a lot of public money later it has been shown that the attitude of the 1970?s was misguided. The stress on children in a family break-up was longer lasting than first anticipated and has had repercussions on the generation now at an age to start lives of their own. BIBLIOGRAPHY Canadian Dept of Justice. Statistics Canada. â€Å"Selected statistics on Canadian families and law.† Ottawa. 1997. Cameron, Chan, Demont and McClelland,. â€Å"I am single.† Maclean’s. May 8, 2000. Driedger, Sharon Doyle. â€Å"Canada: Children of divorced parents.† Maclean’s. Apr, 20, 1998. Vol. 111, Issue 16, p38. Kinsella, Bridget. â€Å"Parents Split; Kids Can?t Commit† Publisher Weekly. Aug 14, 2000. Vol. 247, Issue 33, p201-202. O’Neil, Terry. â€Å"Unhappily ever after: a new 25 year study destroys the myth that children really bounce back from divorce.† Report Magazine. Oct 9, 2000. Vol. 27, p52-52. Royce-Roll, Heather. â€Å"The negative spin-off of split-ups.† The Toronto Star. Oct 28, 2000. Goede, Ed and Martijn de Goede. â€Å"Transitions in family structure and adolescent well-being†. eLibrary PLUS. 1997. Witchel, Riobert I. Dealing with Students from Dysfunctional Families. San Francisco, Jossey-Bass INC, 1991.

Tuesday, October 22, 2019

Religion and Belief Essays

Religion and Belief Essays Religion and Belief Essay Religion and Belief Essay Festivals project- Write about each of the festivals mentioned, explaining in detail the reasons for the festivals.The Athenians of the 5th century bc regularly took part in religious festivals. They had these for a number of reasons* To honour the gods* To relax* To feast* To enjoy themselves* To experience a sense of community* To enjoy drama and athletics* To give all classes the chance to participate* To recognise various stages in life and to show other states their wealth and power.The SkiraThis festival was held to honour Demeter at the threshing time and was restricted to women. Women threw into holes in the ground various offerings, especially piglets, which were symbols and sacred to Demeter. They also threw in snakes and male genital organs made from dough. (This had no correlation with the actual ploughing of the peasants.The ThesmorphiaThis was also exclusively for women at the sowing time; usually 3 months after the Skira. This time the women Bak ers retrieved the decayed remains of the Skira and placed them on altars. In order that the women remained pure for 3 days before the festival, they ate garlic to discourage their husbands advances. The remains were supposed to promote fertility in the fields as well as the women. Only rich men might be involved as they had to pay for the festival.(They basically had this festival because they believed that it promoted fertility in women and in the field).The HaloaHeld at Eleusis. This was a womens festival to Demeter, Persephone and Dionysus which took place in mid-winter at the time of the pruning of the vines and wine tasting. Magistrates prepared a feast for the women before leaving them to the festivities which included eating phallus-shaped pastries and drinking to much wine. The result seems to have been obscene language, strange behaviour (women carried around models of male and female genitalia) and promiscuity. The reasons for this festival seem to be basically for women t o feast and enjoy themselves.Rural Dionysia/The city DionysiaThis was a procession where a huge phallus was carried and a hymn was sung to Phales, the personification of phallus. This festival was held to promote fertility. It as a chance for women to break away from their everyday routine and it was a licensed and controllable outlet for the pent-up hostilities and frustrations of suppressed classes of the population. The city Dionysia was a competition of dramatic and lyric poetry performed in the theatre of the Dionysus on the south slope of the acropolis. This festival provided a showcase for the artistic talents of Athens and it demonstrated her public supremacy: at this time the allies had to hand over their tribute and it was displayed in the theatre. There was also a parade off the sons of those who were killed in the war and orphans of the state.AnthesteriaA flower festival in early spring when jars of newly fermented wine were opened and dedicated to Dionysus. A three-day festival, it ended with a day of evil omen when pots of porridge were offered to the dead. On that day ghosts were supposed to wander from their graves and so, to keep them at bay, people chewed buckthorn, a laxative, and smeared their doors with pitch. Perhaps two festivals had merged to produce this somewhat strange combination. This festival honoured the deadThargeliaThis festival was held to honour the god Apollo, to whom the first fruits were dedicated in the form of a pot of boiled vegetables while a human scrapegoat was beaten and driven out of the city.OschophoriaThis festival took its name from the oschoi or branches laden with grapes carried by two noble youths. This festival gave all classes the chance to participate and to experience a sense of community.GenesiaOriginally this was celebrated on the birthday of a deceased individual but it became a national day of remembrance for the dead.TaphaiThis was the annual ceremony for the war dead.HyacinthiaIn mythology, Hyacinth ia was a favourite of Apollo and also Zephyrus who directed the wind so that Apollos discus struck Hyacinthus head, killing him. The festival lasted three days. On day one there were sacrifices to the dead and to hyacinthus. On days two and three joyful processions and contests in honour of Apollo were held.(This was held to make sacrifices to the dead and to honour Apollo).ApatouriaThis was celebrated by the phratries . On the third and final day, new born infants, youths of 16 and newly married wives were officially registered in the phratries. Also included was a day of hair shearing. This festival was intended to celebrate stages in peoples life, for people to relax and for people to enjoy themselves.

Monday, October 21, 2019

Are You Polarizing

Are You Polarizing This is one of my most important messages.   One of the many reasons I left my day job was stress. Many of you have done the same or are in the process of finding ways to leave the lifestyle that makes your world less palatable. I worked for the federal government, and my job entailed balancing the wishes of my politician boss, the needs of the public, and the competition of my peers. Add family to the mix, and it made for some sleepless nights and tight-chested days. I left that life to write, and it was one of the best decisions of my existence. Then I read an article in the latest Psychology Today (love that magazine) about how polarization saddens us and, if we do not control it, can make our lives toxic. But humans like to congregate. They evolved from packs. And we interact accordingly. So when the world looks safe, mammals happily fan out to find resources to meet their needs. When threats are perceived, mammals retreat to the safety of social alliances.   The problem these days is that we belong to multiple groups. We are writers. Thats one group. Many of us relate to one political party or the other. We often claim a religion or relate to our gender or sexual orientation. We are foodies, animal rights advocates, and home-schooling parents. All of us belong to several groups, but not all groups believe in each other a hundred percent. We have allies and contrarians even within the groups we align with. When my life gets too hectic, I feel it in my chest. I toss and turn and have nightmares, some nights am grateful for three hours of rest. I try to avoid items and people that cause me stress. Its not a weakness. I deem it a strength to be in control of my life. I fight for that  lifestyle, and anyone who has visited me can feel it in all Ive created. But there are some who choose to be more aggressive in one or two aspects of their lives. That does not mean they are right or wrongor that you are right or wrongor that I am all right or wrong. Choosing to be aggressive not to be confused with passionate about an issue or group, and infusing it into your writing world, will cause others to choose sides . . . and possibly avoid you. They retreat into the group they feel most comfortable with. As an author, you choose whether you want your lifes choices to walk alongside your writing, because to do so is choosing to alienate groups (or packs) of readers who feel differently. And not everyone is going to agree with the non-writer side of you. Sure, its noble to have causes. Others, however, may feel just as noble in their causes. Why do you have to clash if your unity is, say, mystery fiction? Why do we only have to relate to those who match us group for group? Ive supported one particular author for several years. Love her writing style. Back during the election, I got bombarded Months later, she won an award for her novel. She messaged me, and I rejoiced with her! Wonderful, I said. You deserve it. But why did you unfriend me on Facebook? And we held a very civil discourse about politics. I rather enjoyed it. We were on opposite ends of the spectrum, but nobody got angry. We agreed that we would not be Facebook friends because shes chosen these days to lead with politics over her writing, and I didnt want it spilling into my world. We agreed to disagree. Quite amicably. And we still support each others books. Not everyone will agree with you. And please, do not demand people agree with you. Let life run through you, not stop at your outstretched, palm up hand. You dont have to agree. You might better understand

Sunday, October 20, 2019

Using Chocolate Bars to Teach Fractions

Using Chocolate Bars to Teach Fractions Believe it or not, teaching fractions can be both educational and delicious. Use The Hersheys Milk Chocolate Bar Fractions Book and kids who once crumpled their brows in frustration at the concept of fractions will suddenly salivate at the mere mention of this important math concept. Theyll even get to the props - milk chocolate bars! Not everyone loves math, but surely everyone loves Hersheys Chocolate Bars, which are conveniently divided into 12 equal squares, making them the perfect manipulatives for demonstrating how fractions work. This witty and kid-friendly book walks you through a straightforward lesson that serves as a fantastic introduction to the world of fractions. It starts off explaining the fraction one-twelfth in relation to one rectangle of chocolate and continues all the way up through one whole Hershey bar. To do this lesson, first get a Hershey Bar for each child or each small group of up to four students. Tell them not to break apart or eat the bar until you instruct them to do so. Set the rules upfront by telling the children that if they follow your directions and pay attention, then they will be able to enjoy a chocolate bar (or a fraction of one if they are sharing in groups) when the lesson is over. The book goes on to include addition and subtraction facts and it even throws in a little science for good measure, offering a brief explanation of how milk chocolate is made! Some parts of the book are really funny and clever. Your kids will hardly realize they are learning! But, sure enough, you will see the lightbulbs go on as their eyes sparkle with understanding that they didnt have prior to reading this book. To close the lesson and to give the children a chance to practice their new knowledge, pass out a short worksheet for them to complete before eating the chocolate bar. The kids can work in small groups to answer the questions. Then, if they are splitting a bar, they have to figure out how many rectangles each child should get in order to split it equally. Have fun and rest easy as you know that your kids will really be able to visualize fractions after this delicious lesson. A hands-on lesson with scrumptious manipulatives always helps drive a concept home better than a dry, lifeless blackboard lecture. Keep this in mind as you plan future lessons. Dream up new and creative ways to reach your students. Its certainly worth the extra effort!

Saturday, October 19, 2019

Grant Wood, How Painting Influenced his Life Essay

Grant Wood, How Painting Influenced his Life - Essay Example The essay "Grant Wood, How Painting Influenced his Life" discovers the art of Grant Wood. He began with painting advertisements and flyers in order to maintain a stable but low source of income and then moved on to sketching and painting home dà ©cor, overseeing stain glass making and other such jobs. With time, he began to absorb larger influences within his life and one of the first of such influences was regionalism; Wood associated himself with the regionalism that prevailed within the Midwest and took to painting themes concerned with rural American backgrounds, homes and people, ‘in an aggressive rejection of European abstraction.’ Wood was extremely influenced by the repression faced by the rural people in America at the time and felt their pain probably because he belonged to a similar background; thus his American Gothic, one of the most renowned paintings after Da Vinci’s Mona Lisa and Munch’s The Scream, reflected his personal ideals and brought him immediate recognition. The painting depicts a man and a woman, dressed in 19th century American clothing that the rural or working class wore; the man is holding a pitchfork in his hand symbolizing the hard work and laborious effort that one had to use in order to earn their daily bread. The countenances of both the man and the woman speak for the artist excellently as they display the frustration and annoyance, along with stress and tension that the couple have been bearing throughout their lives, and know that they have to continue this way. in order to sustain each other. The couple interestingly however is a man and his daughter, and not a married couple, further suggesting the difficult lives that people at the time lived that they could not even get their daughters married. For this particular piece of work, Wood has stated that his influence lies in Eldon, a place in the southern part of Iowa, where one can still find a number of gothic styled buildings and architecture with pointed roofs and medieval windows. The house in the background of his painting has been inspired from one such home in southern Iowa and the atmosphere that it adorned also provided him the influence to imagine the kind of people that might have lived within that house. Wood was extremely interested in studying the nature of the working class and the same may be seen in the detailing of the clothes in his painting as he took every care in order to depict the life of a true family living in the era of gothic life. Wood himself has also stated that his influences arise from northern renaissance paintings and that his technique could be traced to a number of such European paintings. (European Traditions in Grant Wood) Though an American, Wood heavily loved the severity with which European artists made their work; he travelled to Europe a few times in order to adopt the Impressionistic style of art as well as adorn his art with surrealistic touches. While he was in Paris, he was g reatly influenced by Seurat’s work entitled Un Dimanche a la Grande Jatte and Wood’s Dinner For Threshers displays a resemblance to Seurat’s work. He experimented with his work a great deal after returning to America and began to develop his own style instead of trying to be like a European artist; he made contemporary paintings, influenced by images around him for example his mother, to whom he dedicated Woman with Plants. Many of his paintings have also emerged from the pain that he felt due to the historical

Friday, October 18, 2019

My willing contribution to the university and my hopes for college Essay

My willing contribution to the university and my hopes for college experience - Essay Example tudents who get education in a community college just because the government provides them with money or some students study their because of their parents. The lack of strength in the utilization of their capabilities is disturbing. Students cheat to get good grades and focus on passing the examination instead of learning. This trend needs to be altered to improve the educational status globally and to produce high quality achievers. The system of going to school and then going to work to pay for the school fees is one of the factors that de-motivates a lot of college going students. The cycle leaves little space for personal development of a person. My aim in life has always been to explore the story of the people around me and being a part time educationist I consider it a responsibility to teach them and show them the right direction. Every person can make a contribution to their society for its betterment and my responsibility is to make sure that my students and other people around me acknowledge their true potential. The University of Colorado fosters a culturally diverse environment and an inclusive community which I hope to become a part of and contribute my skills that I have gained through my personal experiences. My aim would be to give in my best at every on campus activity and accomplish all targets set by my professors. Tutoring has taught me that there is a fire in each soul that is waiting to be ignited and with the proper attention given to a person, there are miracles that can be achieved. It is necessary for each person to understand what they are capable of and know their worth because it this in this way that they can succeed in life. Diverse environment gives out the proper conditions necessary for me to contribute to and to make myself better. I am willing to bring the same zeal and zest to the University of Colorado and achieve my aim. There is no age of learning and a person can achieve much in life by having an attitude of never giving

Discussion 2 Week 1 Impact of Financial Concepts Assignment

Discussion 2 Week 1 Impact of Financial Concepts - Assignment Example This means you would be responsible for paying taxes on money that you may not have even received yet. On the flipside, expenses can be incurred before you actually pay them out – meaning you can reduce your tax liability before paying out. This is at the core of finance. The time value of money tells you that $1 today is worth more than $1 tomorrow. The reason is because you can invest that $1 today and have it be worth more tomorrow. What does this mean for your business? You want to hold onto your money as long as possible and receive money as quickly as possible. You can do this by paying your bills right before they are due and finding ways to have your customers pay you as soon as possible. Keep in mind this ignores other psychological factors like your vendors being happy if you always pay them immediately (which could lead to more flexible payment terms or even discounts). The more risk you take, the more return you should expect. If given two options with the same return, you should always choose the option that has the least amount of risk. Likewise if given two options with the same level of risk, you should always choose the option that has the highest return. Opportunity cost is the cost associated with choosing one option and forgoing another. For example, a high school graduate has the option of going to college or working full time. If she chooses college, the cost of her decision isnt just the cost of tuition and books, but the money she is missing out on by not working fulltime for four years while she is in school. If she chooses to work full time, the opportunity cost is the amount of money she would have made (in excess of her regular pay) for having a college degree for the rest of her life. So lets say she can make $10/hr without a college degree, or $15/hr with a college degree. She needs to take into account the $5/hr she will lose out on for the rest of her life by not going to college now. There are also

Thursday, October 17, 2019

Picasso's Works at Metropolitan Museum of Art Essay

Picasso's Works at Metropolitan Museum of Art - Essay Example The essay "Picasso's Works at Metropolitan Museum of Art" explores the famous museum and analyze Pablo Picasso's artworks. Spanish-born artist Pablo Picasso is One of the undisputed masters of modern art. His initial Blue Period of 1901-04 is marked by the monochromatic focus on that particular color and subject-matters defined by ‘a particular cast of characters: lonely, suffering, poverty-stricken outcasts from society’. This morphed into the brightened tones of the Rose Period lasting two years, which featured the first appearance of circus performers in his paintings. Yet a transitory revolution was on its way, sparked by his association with Braque, whom he met upon moving to Paris. By 1910, Analytical Cubism was erupting, defined by the pictorial deconstruction of an object to produce a conceptual (as oppose to perceptual) image of an object. After two more years came Synthetic Cubism, with its revolutionary collages. After World War I Picasso broke with Braque and began moving towards Surrealism. The significance of this cannot be underestimated, as ‘the Surrealist movement moved Picasso in a direction including new imagery and vocabulary for emotional expression, and he incorporate violence, psychic fears, and eroticism in his works’. This is the period of the painting hung before me at the Metropolitan Museum of Art, 1934’s Girl Reading at a Table. Color is my first impression—the warmth of the red, orange and yellow against a black background with hints of blue and green. A woman with white skin and hair and an elaborate green garland around her head is reading at a tall and simple table. One feather-esque hand touches her face while the other secures the book that so thoroughly captures her attention. Her fair skin features slight echoes of pink on her cheeks and neck, and her head is at such an angle that her pale hair falls before her eyes. Also on the desk is an amorphic yellow lamp and a tall and curving po tted plant in a brown container rises from the ground. This still thriving plant and the wreath adorning her hair bring a form of nature inside this space. Although the contents of the room are compressed within the frame of the painting, there is no awkwardness in the composition. The straight table legs are wonderfully offset by the gorgeously flowing lines of the red and orange dress as well as the plant and the yellow light flowing from the small lamp that brightens the dark night scene. Yet there is something young about this woman at the oversized reading table, and that is

Bacons Rebellion Essay Example | Topics and Well Written Essays - 750 words

Bacons Rebellion - Essay Example This reality struck the manipulative white class which controlled the disadvantaged class. As is shown in the picture below, whites and blacks are together preoccupied by a mission, however offensive it may be. The picture shows white Virginia settlers and amidst them there are also black men. The man on extreme right beating the drum is a black rebel who like other men in the picture is provoked by Bacon to set Jamestown on fire. The supporters Bacon gathered around himself to thwart Berkeley for personal reasons were a mix of whites and blacks. The image above also shows that Bacon, though leading the rebellion for personal motives, unconsciously demonstrated to the ruling white class that poor whites and blacks could be unified for a solid cause. The whites and blacks who would never stand close to one another struck up an alliance which sent out a very clear message to the rich Virginia colonists. There is a message of unity emanating from this picture and this message frightened the rich white class. This unity between poor white and black social groups motivated the ruling elites to turn whites against black servants by inculcating a sense of racial hatred in them. This also motivated them to incapacitate poor blacks by the aid of slavery. It was due to this alliance between whites and blacks in the Bacon’s rebellion that the rich white planters set out on creating distances between them by very strategically extending more benefits to the disadvantaged whites. Giant masses of Negro slaves and white servants bonded during the course of Bacon’s rebellion. They allied against rich whites of Virginia because Bacon promised them equal rights and independence from economic contraction. It is not a general consensus that Bacon only instigated this rebellion for personal benefits (Rothbard 2012). Bacon might have had some good reasons too to start a rebellion on such a large scale as was believed by a large number of whites and

Wednesday, October 16, 2019

Picasso's Works at Metropolitan Museum of Art Essay

Picasso's Works at Metropolitan Museum of Art - Essay Example The essay "Picasso's Works at Metropolitan Museum of Art" explores the famous museum and analyze Pablo Picasso's artworks. Spanish-born artist Pablo Picasso is One of the undisputed masters of modern art. His initial Blue Period of 1901-04 is marked by the monochromatic focus on that particular color and subject-matters defined by ‘a particular cast of characters: lonely, suffering, poverty-stricken outcasts from society’. This morphed into the brightened tones of the Rose Period lasting two years, which featured the first appearance of circus performers in his paintings. Yet a transitory revolution was on its way, sparked by his association with Braque, whom he met upon moving to Paris. By 1910, Analytical Cubism was erupting, defined by the pictorial deconstruction of an object to produce a conceptual (as oppose to perceptual) image of an object. After two more years came Synthetic Cubism, with its revolutionary collages. After World War I Picasso broke with Braque and began moving towards Surrealism. The significance of this cannot be underestimated, as ‘the Surrealist movement moved Picasso in a direction including new imagery and vocabulary for emotional expression, and he incorporate violence, psychic fears, and eroticism in his works’. This is the period of the painting hung before me at the Metropolitan Museum of Art, 1934’s Girl Reading at a Table. Color is my first impression—the warmth of the red, orange and yellow against a black background with hints of blue and green. A woman with white skin and hair and an elaborate green garland around her head is reading at a tall and simple table. One feather-esque hand touches her face while the other secures the book that so thoroughly captures her attention. Her fair skin features slight echoes of pink on her cheeks and neck, and her head is at such an angle that her pale hair falls before her eyes. Also on the desk is an amorphic yellow lamp and a tall and curving po tted plant in a brown container rises from the ground. This still thriving plant and the wreath adorning her hair bring a form of nature inside this space. Although the contents of the room are compressed within the frame of the painting, there is no awkwardness in the composition. The straight table legs are wonderfully offset by the gorgeously flowing lines of the red and orange dress as well as the plant and the yellow light flowing from the small lamp that brightens the dark night scene. Yet there is something young about this woman at the oversized reading table, and that is

Tuesday, October 15, 2019

Humanities the ancient nearest Essay Example | Topics and Well Written Essays - 750 words

Humanities the ancient nearest - Essay Example The bards of England would narrate the travails and battles of kings. Putting great emphasis on the Kings might and exaggerating his strength and army. Thus, they are feared by their enemies wanting to take over their lands. Temples and halls are built to honor a king’s battle which further reminds the people that the king is all powerful. In China paintings showing the Emperor as God’s representative on earth show the people that they should pay homage and respect to the Emperor as he is ordained by God. He was chosen by God and is given power to protect and guide his people. Failure to follow and respect the Emperor would put the entire family to shame and, consequent, bad luck. This includes dead relatives or ancestors who will also be cursed. In India, circa 836-885 AD, King Bhoja marked his insignia on the coins. His insignia showed the boar incarnation of Vishnu. When this was seen by an arab invader, Salaiman, he remarked, â€Å"The king†¦ has great riches, camels and horses are numerous. There is no country in India more safe from robbers.† His statement shows that he acknowledges the wealth and power of the King, all because of the insignia on the coins.1 Also in India monuments were built by Kings to show their wealth. It was also a means to show their power over their people who would erect such monuments for them. 2 Although grandioso in itself this cannot be compared to the colossal monuments erected in Egypt in honor of the King. The great Sphinx of Giza is a true depiction of the Kings power. The Sphinx has the â€Å"head of the King wearing his headdress and the body of the lion.†3 This depicts the King as a strong and wise opponent. Aside from this are the Pyramids. The Pyramids are built during the life time of the Pharoah. Hiyroglyphs on the walls shows his life and the power he wields, powers given to him by the gods. These colossal monuments show opponents or enemies far and across

Monday, October 14, 2019

Changes in technology Essay Example for Free

Changes in technology Essay Technology enhances globalization. In past two decades, technology burst out like an explosion, definitely, the improvements of technology make our lives much more convenience. And, the advanced technology in microprocessors, Internet, and transportation enable the spreading out of globalization. Hill, C., (2001) stated Globalization has two main components: the globalization of markets and the globalization of product. In other words, the changing in technology would lead to an influence on globalization of markets and globalization of production. The widely use in microprocessors and telecommunications increasing the amount of information being transferred, but lower its cost. This is very helpful in merging markets. The opportunities for companies to expend businesses are raised, due to plummeting in global communication cost. Updated data can be collected, and monitoring overseas markets trend would become easier. Moreover, population of using Internet grows continuously since 1995 (Hill, C., 2001). This helps to create a global audience; advertisings are not restricted by geographic region anymore. Products can sold at overseas, such as Hill, C. (2001) pointed out customer can buy Levis jeans in Paris; McDonalds restaurant located in Tokyo. And, the cost of transportation plummeted, due to the revolutionized in transportation business, also helpful for expansion of business. Manufacturers can transport products at a lower cost and in a shorter time. As the trendy of globalization of production, productive activities spread out over the world, invention and widely use of microprocessors and Internet help supervisor to control the productive activities, and easier to communication to other in the process. The dispersal of production, for instance Hewlett-Packard separated its operations activities to different places, but reducing cost at the same time (Hill, C. 2001). As the decreasing cost in transportation, many businesses move their manufacturing plants to nations that provide cheaper raw materials and nature resources, in order to diminishing their production cost. Summering the above points, the three main changes in technology (microprocessors, Internet, and transportation) have a great supportive to  the globalization of markets and production. If the lower cost of communication does not exist, people around the world would not have so many chances to connect with others and business would not be willing to put money to widen their markets. If the world without Internet and the World Wide Web, people might not able to get the most updated information, the production skills cannot be improved and productive activities cannot be shared. Without the convenience transportation system, customer and provider would not connect each other; products cannot transfer to overseas market. Therefore, people would lose the opportunities to enjoy different products from all around the world. Finally, markets from different countries should not be merged together, and the production process should not spread out. Thats why the technology essential and enhance globalization. The above assignment is coming from the resources of Hill, C., Globalization, International Business, 2001, 3rd ed, McGraw-Hill Higher Education, New York.

Sunday, October 13, 2019

An Analysis Of Sainsburys Supermarket

An Analysis Of Sainsburys Supermarket Founded in 1869 by John James Sainsbury along with his wife Mary Ann in London and then gradually grew to become the largest grocery retailer by 1922. Sainsburys is the UKs oldest major food retailer with their first store opened in 1869. It strives to keep up with its trusted heritage of quality with best services. Past: In the early 1990s Sainsburys, market leader so far, lost its position to Tesco and in 2004 it came down to no. three after Tesco and Asda. The downfall involved many reasons including changing managements, lack of innovative strategies, failing to assess the impact of loyalty cards scheme, unhealthy acquisition in Egypt and a misleading marketing strategy which failed to communicate the right message to the consumers. Present: Sainsburys started to fight back and be noticed after Justin King took over the management role in early 2004 and came up with a revival strategy under the name of Making Sainsburys Great Again. The process involved a no. of mergers and acquisitions of small chains in the south east England and the Midlands. The new message of Try Something New Today went really well with the media and the consumer led by the famous celebrity chef Jamie Oliver it encouraged buyers to innovate in their kitchens and make their food interesting. Future: The supermarket industry has reached a saturation point in the UK. How long can Sainsburys go on opening up new stores at locations such that its stores do not start to cannibalize each other? Using the Ansoff Growth Matrix two future strategies are suggested for Sainsburys: Opening up of Sainsburys Travels and Tours Product Development On the basis of the success potential in the travel business, Sainsburys might venture into the Travel and Tours business by way of Product Development as per Ansoff Growth Matrix tool for future strategy selection. Sainsburys has a very high probability of success as measured with the help of SWOT analysis and assessing the keys to success and the critical factors. Sainsburys China Market Development Sainsburys might opt for the Market development strategy by offering the supermarket business to the land of opportunities China. The move will be mad after the necessary PEST analysis has been done and companys SWT has been assessed with Chinese perspective. Sainsburys Strategic Corporate Development History: 1990 to 2004 Corporations are required to add value by mans of their business. The goal is to manage and control the businesses for a long term and sustainable success. The corporate level strategy deals with the choice of the business and the growth and development related to it. Sainsburys enjoyed the position of the leader in the UK supermarket industry up to the early 1990s. It had sustained its image of a name trusted with quality and service. British like old names with some history behind them. The company started to lose its grip in the early nineties due to a number of reasons. There was a change in management after the longtime CEO John David Sainsbury retired. He was replaced by David Sainsbury who bought about a change in the management style. Although the times were changing and some of the people in the management thought strongly about launching loyalty card schemes and also favored introduction of non-food items in the stores, both the options were rejected by the fresh management. The biggest rival Tesco had gradually moved up on the market scales and the internal indecisions help it get hold of better deals from suppliers. We will analyze Sainsburys approach in view of Ansoff Growth Matrix perspective. Ansoffs matrix is a tool that helps businesses decide their product and market growth strategy. Market Penetration: The strategy had been the simple approach of Market Penetration Strategy. As per Ansoff Matrix, this can be easily explained as the company keeps on offering the same product into the existing market. From 1993 onwards Sainsburys was unconsciously moving forward on the basis of wait and see policy. Up till now Sainsburys had enjoyed the position with no real threat. It started with price cuts on almost 30 of its labels, three months after came up with Tesco Value Lime. The move affected Sainsburys profit margins. Product Development: This made the management realize to offer something new to the customers and after Tesco came up with new format stores named Tesco Metro serving the town centers in 1994, Sainsburys responded with announcement of Sainsburys Central format. This approach is interpreted as Product Development strategy where a new product is introduced into existing market. The new project offered shopping facilities to the small towns was initiated leading to Country Town stores. The stores were formatted keeping in mind the distance the buyers have to travel for their weekly grocery shoppings. The new service enabled the customers to do so without going to large, out of town stores. They were mainly planned to be opened I the south east, which has always been Sainsburys strong hold. The 1st store was opened by the end of 1998 in Ongar (Essex). These stores have now been standardized as per the regular stores and they maintain even trading terms Setbacks: The company fell behind yet again in 1995 when the management failed to realize the importance of loyalty cards schemes and refused to go ahead with launch of any such offer. They had to reconsider their decision 18 months later after Tescos club card was introduced. In 1996 the company ventured into opening up of Sainsburys Bank. In addition it acquired Texas Homecare for 290M (GBP) in 1996. These expansions had a major effect on the financials and Sainsburys announced first fall in profits in 22 years. Another reason which affected Sainsburys sales was the perception among the customers that it is more expensive than its rivals. The marketing campaigns failed to convey the message that Sainsburys offers as good quality and value for money as its rivals. The marketing failed to communicate the required message of low cost and high vale and the company endured the consequences. The year 1996 saw Sainsburys losing its position of market leader to Tesco. Acquisition and Divestment: Sainsbury attained 80.1% of share in an Egyptian distribution group SAE. The group provided retailing services in Egypt with 100 stores and almost 2000 employees at the time or acquisition. The decision was criticized by the analyst as it was made during the most testing times of Sainsburys history. The reason behind the decision might have been the success Tesco outside UK. However the meager results shown by the Egyptian business led to the divestment of the share and sale of shares in 2001. The brand re-launch In 1998 the company again went under a management change and George Bull, the new Chairman took over and decided to re-launch the Sainsburys Brand. The new management targeted to revive Sainsburys corporate identity and started with the launch of a new logo, going for a slightly informal font and new slogan of making life taste better. Staff uniforms were redesigned The company underwent a Business Transformation Program (BTP) after the appointment of Peter Davis who showed significant improvement in the companys turnover and exceeded the targets. The BTP involved a 3.00bn (GBP) upgrade of the stores, distribution and IT equipment. The distribution setup included construction of fully automated depots which cost 100m (GBP) each and was later criticized by the new management. Sainsburys moved into the current headquarters at Holborn in 2001. The Nectar loyalty card scheme was launched in 2002 which replaced the Sainsburys Reward Card. Current Strategic Situation: 2004 to date: At the end of March 2004, new CEO Justin King joined the company who came up with a recovery plan for Sainsbury under the banner of Making Sainsburys Great Again. It was a three year recovery plan which was very positively received by the media and the stock market. The strategy involved laying off redundant staff from the head offices and recruiting additional staff for shop floors to increased and improved customer service quality. Sainsburys was having major issues with its stock availability, inventory and supply chain management. The new depot monitoring systems were to be implemented and IBM was given the deal to upgrade the system. Mergers, Acquisitions and Divestments: In 2004 Sainsburys new management under the Making Sainsburys Great Again plan to concentrate on its strong UK customer base, divested the American subsidiary Shaws. It was sold to Albertsons. The no. of convenient stores was increased through an acquisition of 54 Bells Stores chain which was based in the north-east of England. Another Acquisition took place with purchasing o 114 stores of Jackson Stores based in Yorkshire and the North Midlands. The acquisition took place in November 2004. Another small chain of 6 stores was acquired from SL Shaw lt. in April 2005. New Marketing Strategy Try something new today: Sainsburys is at a critical stage at the moment. Sainsburys Supermarkets have gone through a period of dramatic regression, in which they have been surpassed by rivals Tesco and, more recently, in 2004, Wal-Mart-owned Asda. (Global Market Information Database, 2004). It is not easy for an established and old UK brand to vanish off from the market but the competitors have. While it is rare for major brands to disappear completely from the UK high street, these competitors have acquired share from Sainsburys by way of their commitment to low and attractive prices, whereas Sainsburys has been focusing on its Business Transformation Program and has indulged itself in promoting an image of quality, and value rather than being affordable The present day UK customers which have a huge percentage of non British are heavily influenced by the economical changes and are passing through tough times. The message which has been conveyed by the Tesco and Asda was received warmly as it assured them of a combination of quality and assurance along with low price. As a result, Sainsbury is still considered comparatively expensive just because it failed to convey the message through proper marketing. A massive marketing campaign of Try Something New Today was launched in September 2005, which was designed to make people go off the shopping routine encourage them to be more adventurous in food eating. Under the campaign umbrellas, the spokesperson for the campaign Jamie Oliver encouraged the customers to be. The message conveyed was it supplies quality food as well as the only one offering useful ideas to make your food interesting. The aim was to reach and convince all the customers and not only the well off. Sainsburys is attempting to respond forcefully to the challenges it faces, however competition in the UK market is becoming increasingly intense, and Sainsburys faces a difficult struggle to regain the ground it has lost to rivals that continue to expand aggressively The management has a continuous approach towards work with responsibility. They attempt to provide fresh food and innovate with respect to customers needs. It serves over 18.5 million customers every week. The large stores offer over 30000 products along with complementary Non-Food products e.g. the TU clothing range which has over 1 million transactions every week. Along with other services, an Internet based shopping service has also been made available, keeping in trend with the changing requirements o the customers, to almost 90% of UK households. The company has a chain of stores with 537 supermarkets and 335 convenience stores, hence a total of 872 stores in England, Scotland, Wales and Ireland, including Hypermarkets (super large stores- Sainsburys stores- main plus), Sainsburys Central and Sainsburys local (supermarket and local convenient stores format main mission). The company has been eyeing the opportunity of expanding its business outside the UK. Especially the hyper potential in Asia (especially South East Asia and China). By analyzing Tescos huge success in the market outside UK, Sainsburys venture might not be far away. It is listed on the London Stock Exchange and is a constituent of the FTSE 100 Index http://www.j-sainsbury.co.uk/index.asp?pageid=12 http://en.wikipedia.org/wiki/Sainsburys Strategic Direction for the Future: Sainsburys has a history of innovation and it continues to strengthen its relationship with its customers and has gone ahead with the growth of their convenient store operations, the online offers and the Sainsburys Bank. They have a constant approach towards developing new offers in line with the evolving customers demands resulting in operational growth and profitability. http://www.j-sainsbury.co.uk/ar08/businessreview/corporateobjectives.shtml Choosing a Strategy: A marketing tool for making the market strategy is the Ansoff Matrix, which gives us strategic choices for obtaining our business and market objectives. It offers four choices which deal with marketing and growth of existing or new products in existing or new markets. Ansoff On the basis of current scenarios there are two pathways for Sainsburys to opt from, for a sustainable growth and presence for a long time to come. Product Development Strategy: Sainsburys has a huge loyal customer base. The suggested new service product through Sainsburys Travel and Tours will provide these customers to utilize yet another trustworthy service by their trusted name. Market Development Strategy: Although Sainsburys has not yet ventured into the International market but the step might not be that far away keeping in mind the huge success TESCO has had in the international market. Sainsburys could venture into international expansion keeping in mind the growing and still unsaturated markets of China and Southeast Asia. Product Development Sainsburys Travels and Tours: Sainsburys can opt for launching Sainsburys Travels and Tours is by choosing the Product Development Strategy and is introducing a new product into existing market. The growing Travel and Tours market will definitely have a positive effect on the Sainsburys portfolio by increasing its profits and hence strengthening its business. Why Product Development? The Sainsburys Travels and Tours will provide the company to excel and achieve its strategic goals on the basis The supermarket industry has become fairly saturated in the UK and at present Sainsburys is eyeing to expand itself in the International market but it will be a while before it actually does. The Travel industry is a growing market and has a huge potential of growth. The new product will benefit the company earn huge profitability margins which are becoming hard to achieve I the supermarket industry. The Sainsburys has a huge loyal customer base which will be utilized for promotions and marketing purpose. The project has a high probability of success given a chance of a fresh new product offered by a supermarket chain. Market Demographics: Although year 2009 has seen the worst recession since 1930, there are definite signs that the cycle is now turning. Travel industry has suffered consequences of economic crush but the consumer confidence is indicating escalating progress. UNWTO is expecting a reasonable growth of 5% in 2010. There was an upward trend during the last quarter of 2009 which showed 2% upswing. The development is further strengthen by the Air Transport Data from IATA, which shows passenger traffic strength since September 2009 Asia is expected to show the greatest recovery being less effected by the economic crush (comparatively). Growth is also expected to resume in America and Europe. A large number of countries around the world have shown positive growth in the first two months of 2010. Overall the total of tourists arrivals during the first two months of 2010 was 119 million showing 7% improvement as compared to 2009 SWOT The SWOT analysis summarizes the vital strengths and weaknesses of the company. This SWOT analyses the new product line and reviews the opportunities and threats which Sainsburys may face Strengths Image differentiation with respect to Brand name The customer to employee ratio is low Staff is highly trained and customer focused Loyal customer base An interesting, diverse and new product offered by a trusted service provider Established network of outlets Weaknesses Difficulties related to finding employees with required skills and attitude Presenting the customers with interesting offers on continuous basis Lack of experience in the new industry Business limited to UK only Opportunities rapidly growing market all over the world Growing number of people with increasing need and desire for holidays The existing Utilizing the existing Nectar database for identifying potential customers Threats Lingering effects of the slump in economy Natural disaster such as he recent Icelandic volcanoes eruption Highly competitive industry Key to success Sainsbury has always aimed to be the consumers first choice for food, delivering quality products with great service at a competitive cost. The company is striving to achieve the objective of leading margins with diverse market and delivering strong profits every year. The new product will benefit the company earn huge profitability margins which are becoming hard to achieve in the supermarket industry. Critical Issues: What can go wrong? The Sainsburys already has an established huge no. of loyal customers who would be happy to have an option o a different kind of service offered from their trust worthy service provider. The expectation for a stable turnover is based on the fact that it is an established name offering a new product on the basis of its goodwill. How likely it is to happen? The expected growth can be effected by increasing inflation rates. The Travel Industry faced a huge blow after 9-11 incident. What are the consequences? Any unforeseen incident like this (God forbid) will have long lasting effects on the companys growth, profitability and future expansions and plans. Competitive Advantage Nectar Loyalty Card Database The database can provide an excellent competitive advantage because It will help the management to design the product, offerings, and travel and tour packages as per the preferences. The database can also be utilized to acquire knowledge about customers such as No. of family members Spending habits Income estimates Preferences with respect to food etc. Holiday routines Market Development Strategy: Sainsburys could also opt for the Market Development strategy with offering its existing product of Supermarket and offering it to a new market by venturing into a growing international market such as China. China is the promising power in todays business world and its domestic market allows huge potential for international companies with promising growth. Sainsburys is the third largest supermarket name in UK after Tesco, which already has a huge presence outside the UK and Asda which is owned by the industry giant Wal-Mart. The immediate rivals have other sources /markets to benefit from other then UK. But Sainsburys has so far only focused on the UK market and from last two decades its concentration has almost completely been occupied by gaining back the lost market shares from its competitors. For Sainsburys to venture into a new market, a PEST has to be made to know the market better and plan the strategy accordingly. PEST Analysis China: Political and Legal: Since 2001, china has entered into WTO and its market is open or multinationals to trade in. In china, supermarket industry is not considered as a prestigious as some other industries so the government rules and regularities are not so tough. The government is favoring development in the supermarket industry. Social: The demographics of china show that population growth rate 0.629% (2008) in which the youth from 0-14 years comprises of 20.1%. The Chinese customers have become more concerned about issues related to health and safety after the 2008 melamine contaminated milk issue. As per the current shopping trends in China, people prefer to buy in person (online buying is almost non-existent especially daily grocery). The families are very small units on average maximum of 4-5 per unit in sub urban areas where as mostly population in the larger cities is singly. Chinese prefer to buy on daily basis, fresh produce as per days requirement. Technology and development: China is a vast country with underdeveloped infrastructure so there will be immediate warehouse setup requirements. Chinese households have a very low trend of keeping refrigerators at home so big weekly supplies trips will take time to adjust in the culture. Environmental Factors: The plastic bags have been recently stopped in china. The govt. is still trying to establish regular and long term procedures for recycling. All these factors will be required to be kept during the planning and project development phase for Sainsburys China. Furthermore we will perform a SWOT analysis for Sainsburys with respect to its entry in the Chinese market. Strengths: Over a century of supermarket and retail experience Ambition for growth Experience from failed International acquisitions as Egypt. Weaknesses: Cultural difference Expansion will be slow initially Opportunities: A very large market size Huge potential of industry growth Govt. policies favor the Industry Expansion opportunities in the rural/western parts of China Changing consumer awareness with respect to shopping habits Threats: Immature market Rivalry to increase immensely Weak infrastructure Untrained local staff Increasing prices of raw materials Strategic Recommendations: Based on the above analysis Sainsburys should consider a slow and steady expansion strategy in China for long term results and sustained presence. Initially the stores should be opened in the urban and economically grown regions where customers will more readily adapt to change and new trend. Gradually then, on the basis of acquired knowledge, preferences, culture etc Sainsburys should venture into the suburban and rural areas. Sainsburys should use the critical factors involved in the success of the strategy such as It should strive to obtain consumers trust by offering good quality products at affordable prices. Health and safety measures should be the first priority so that no incident like the contaminated milk will occur. China is a big country and the company should fully utilize this factor for the locations o the stores. The locality factor should be given priority wile employing the Chinese as trust and ownership has a great value in Chinese culture. China is a growing country and its economic conditions will affect the pricing of the products Sainsburys should work on differentiating itself from the rivals from day one for developing long tem and healthy relationship with the consumers. Once Sainsburys makes its entry into China market, there is no looking back from the kind of growth and expansion opportunities it may provide. (http://en.wikipedia.org/wiki/Sainsburys ) Conclusion: During the last decade of 1990s and early 2000s saw Sainsburys going through a very testing time in its history. It lost its no. 1 position to Tesco and then no. 2 to Asda. Time saw Sainsburys make some serious lack of judgments on behalf of management decisions related to adapting to the changing times, acquisitions and divestments. The management made a serious lack of assessment while deciding for bringing out the loyalty card scheme. The profit margins were affected as the companys marketing campaign failed to register with the consumers. The mid 2000 saw Sainsburys coming out again to be a Supermarket force lead by Justin King. The new campaigns Making Sainsburys Great Again and the companys new slogan of Try Something New Today succeeded in reach the customers positively. Given the market saturation of the industry Sainsburys has been suggested two options for business expansion using Ansoff Growth Matrix tool. Product Development Sainsburys Travels and Tours Market Development Sainsburys China The necessary SWOT and PEST analysis tools have been used to assess and measure the factor involved and could affect the growth suggested. The Travels and Tours Industry promises growth based on demographics provided by the WTO and the UK travel forecasts. The loyal customers of Sainsburys would be more the happy to have another product offered by their trustworthy service provider. Sainsburys China will provide an opportunity for immense growth of supermarket industry in a vast and massive population of China. Sainsburys should take a steady approach by starting from the urban areas and slowly expanding in the remaining country while studying and adapting to the new culture and country.